Hilla Havkin is an architect and designer of Israeli origin, whose studio works on projects ranging from residential, commercial, and public architecture to the design of furniture and accessories. Her style is marked by her peculiar trajectory since, before enrolling in the School of Architecture at Tel Aviv University, she had graduated in Biology. This double training and sensibility permeate the approach from which she tackles all her projects, whether it is a work of architecture, interior design, or an object, proposing designs conceived for harmony, emotion, and a full life.
The Bloom collection arises as a tribute to botanical diversity, in which each design seeks to capture the unique essence of a specific floral species. In the case of the Light Grey model, it is the Habenaria Armatissima orchid. Its designer, Hilla Havkin, has created a synthetic graphic translation yet with unique details, which is executed with great skill by the embroiderers of the GAN Women Unit on a wool base made on hand-operated looms.
The Bloom collection is a personal interpretation of the botanical universe that Hilla Havkin knows so well, as she graduated in Biology before training as an architect. This is, therefore, a field that plays a central role in her way of approaching design, feeling deeply linked to the spirit of the Arts and Crafts movement, not only at an aesthetic level but also for its defense of artisanal manufacturing. In this sense, the Bloom collection is a brilliant contemporary reinterpretation of her greatest influence.
The design of the rugs in the Bloom collection is composed of a succession of horizontal and vertical lines in which the different floral species are intertwined, each with its own nuances and colors, embroidered with great delicacy. The idea was to represent them from a zenithal perspective and a certain flattened appearance on a neutral surface, alluding to the hobby in the designer's memory, who as a child used to collect flowers and dry them between the pages of a book.
The Bloom Light Grey rug is available in two sizes: 200 x 300 cm and 170 x 240 cm. The collection also includes two other models: Beige and Dark Grey.
Bloom is a model from our Embroidery collectionz
GAN reinterprets the traditional embroidery technique through the activity of the GAN Women Unit: our social mission in India that employs women specialized in this craft, whose knowledge has been passed down from generation to generation for centuries. The GAN Women Unit not only provides them with a fair wage and economic independence but also their own place of work, taking them out of their homes in an area that is eminently rural and with limited development resources.
Manufacturing technique
Hand Loom + Embroidery
Material
Fibre composition: 100% wool
Approx. total height
5 mm / 0.19"
